Breathe new life into a historically protected building, embrance history rich communities.
Client: Confidential (Rejected concept)
Role: Branding, Web Design
Team: Sofia Gruchalla-Wesierski
Pine Plaza
When you think of urban living, you might picture sterile spaces and a disconnect from nature. But what if city life offered something more? A blend of modern comfort, eco-conscious design, and vibrant community living?
Enter Pine Plaza. Tasked with reimagining a historic building, I developed a brand identity that highlighted its Scandinavian-inspired elegance, sustainability, and community-focused amenities.
Through clean, minimalist logos, a natural color palette, and thoughtful typography, the design conveys both modernity and warmth. Paired with sleek photography showcasing architectural details and welcoming spaces, Pine Plaza invites residents to experience a new standard of living.
